I’ve been there.
Desperate to drive traffic to my dying food service brand.
I’ve been laid off because management couldn’t figure out how to get their good ideas in front of an audience.
I’ve been a manager who had a hard time getting a handle on what I should be focusing on and I’ve been an owner feeling overwhelmed, not wanting to hire local general marketing firms who would throw ideas at me like “are you running Facebook ads?" ... all the while wishing I had the budget to hire firms out of NY or LA....
Below, I’m going to tell you my story and my background in the service and design industry in one quick paragraph, then you can get on with your day. (I mean, you’re on this page because you’re curious….)
I was born and raised in New Jersey. I got my first professional grade drawing table when I was 12 and before I was 15 I was selling drawings to neighbor kids. I moved to North Carolina when I was 21, and got my first service industry job as a sandwich maker- within a year I was promoted to GM of the deli and we were BUSY. Two years later I moved to Austin TX with my friend and was showing my art in galleries while turning down management opportunities at Jimmy Johns to work on my art career. I moved back to NJ to marry my wife and took a job running a breakfast kitchen but was laid off when the off-season hit. I took a job doing operations management for investors who owned quick-serve concepts in casinos…. quit that stress ball job to open a coffee shop with my wife. That was fun and I was able to really dive into the world of coffee, but we closed due to local economic crash that saw 4 casinos shut their doors within a 6 month span….I started a design company that made all of 8 thousand dollars in its first year but by year three I was drawing a regular six figure salary.
I now live in South Jersey with my wife, our two little girls and our diva of a 135 lb dog. I spend most days drinking fresh-roasted coffee, solving my clients marketing frustrations and taking Zoom meetings.
Scroll below to see a little of my processes and I'll answer some common questions new clients have.
Let's talk about your goals, your vision for your brand and where you want to be in five years. A lot of times it's hard to see past next week... let's look into your future together and...
.... build a framework of marketing and strategy that will take us there. A lot of times I work with just myself and maybe a small team....
.... we apply prescriptions, stick to the plan, trust the process and execute.
NO (BUT I CAN EQUIP YOU OR A TEAM MEMBER WITH TOOLS AND A STRATEGY)
I’d love to hear about your goals and your challenges.
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